New Collection

Hello, Lola

Introducing the Lola Pillow Collection. Each Lola pillow cover is handmade by our team in Marrakech. The soft, hand-loomed wool used in these covers is traditionally intended for fine clothing and can also include cotton or silk accents, ideal for warmer seasons. Individually sourced from artisans in the Rif Mountains, these pillow covers are a modern homage to the rich cultural heritage of the region.

Pillow rows

Natural Materials

Made from locally-sourced wool that is hand-loomed by artisans using manual floor looms. Lola covers come double-sided or with a linen-cotton backing.

Wool drying

Lola's Unique Origin

Lola covers are designed in the US and handmade by our team in Marrakech. The hand-loomed wool used in Lola covers has previously only been used for fine clothing, following traditional techniques passed down through generations.

Pillows stripe in bed

Soft and Luxurious

Raw wool collected from local sheep is made into fabric using large floor looms (just like the one in our logo!), manually woven by up to 3 makers at a time. This meticulous process produces a soft, gorgeous wool that has a refined, yet understated aesthetic.

View of moroccan beach town

Equitable Supply Chain

The hand-loomed wool used in Lola pillow covers is sourced direct from artisans, handmade into covers by microbusinesses in Marrakech, and quality controlled by our small teams in Morocco and the US. Through our tight-knit supply chain, we ensure fair pay, accessible pricing, and excellent quality.

Event Retrospective

Denver Jackalope Market

On October 5th & 6th, 2024 in Olde Town Arvada. We showcased our new Lola Pillow Collection. Here is what we learned and how Attendees responded...

See how it went

In direct partnership with Moroccan cooperatives and artisans

All our products are made in collaboration with multi generational artisans. We make sure that each maker is fairly compensated for their work.

  • Unique & Handmade
  • Natural Materials
  • Sourced Direct from Makers

Our Sourcing and Collaboration Process

Morocco Plains

Natural Materials

We are committed to using natural, sustainable materials for our products and packaging whenever possible and available.

Learning from Master Maker

Direct Collaboration

We spend significant time on the ground in Morocco working directly with artisans. Without middlemen, we ensure fair pay while expanding the reach of micro businesses and artisans.

Sewing Materials

Accessible Pricing

We prioritize fair and accessible pricing, ensuring that our team and partners are equitably compensated without imposing high markups on our products.

Frequently Asked Questions

Common Questions About Loom Concepts

Recent Products

Black & White Microstripe Lola Cover

Black & White Microstripe Lola Cover

Lola Pillow Cover, Grey & Red Stripe

Lola Pillow Cover, Grey & Red Stripe

Lola Pillow Cover, Yellow Stripe

Lola Pillow Cover, Yellow Stripe

Lola Pillow Cover, Mustard

Lola Pillow Cover, Mustard

Hand-Woven Palm Leaf Market Bag

Hand-Woven Palm Leaf Market Bag

Lola Pillow Cover, White

Lola Pillow Cover, White

How and where your product came to be

100%

of our partners, including us, are micro businesses run directly by makers passionate about their craft.

90%

of our products are sourced from cooperatives created to empower women, minorities, and talented makers in remote areas.

70%

of materials used are sourced directly by us or our partners, allowing us to foster and maintain a sustainable supply chain.